PRACTICAL AI / YOURS TO OWN

Put the busywork
somewhere else.

Useful AI systems that remember the routine, organise the details and bring the important calls back to you.

START SIMPLETools from $99

KEEP CONTROLHuman approval stays

OWN ITNo monthly lock-in

WHAT CHANGES

One enquiry.
Two completely different workdays.

Follow the same customer request through a normal manual workflow, then press USE AI to see what disappears.

MANUAL WORKFLOW

THE WAY YOU WORK TODAY

The enquiry becomes your job
for the rest of the day.

A basic availability/pricing request arrives. Every hand-off still belongs to you.

  1. ENQUIRY ARRIVESA customer asks about availability, price and timing.
  2. READ + INTERPRETYou work out what they need and which details are missing.
  3. FIND THE CONTEXTOld emails, pricing, service notes and the calendar are checked.
  4. DRAFT + SEND THE QUOTEYou retype familiar answers, build the quote and proofread before sending.
  5. CLIENT CONFIRMS THE QUOTEThe customer replies, so you reopen the thread and check what they accepted.
  6. CONFIRM THE SERVICEYou restate what will be provided, settle the timing and clarify the final details.
  7. UPDATE EVERYTHINGThe confirmed service is copied into the job sheet, calendar and reminder list.
  8. REMEMBER THE FOLLOW-UPYou reopen the thread, check what happened and chase the next action.
112 MINUTES OF HANDS-ON ADMIN One ordinary enquiry follows you until 4:12pm.

Press the button to put AI inside the workflow.

AVAILABLE PRODUCTS / PRACTICAL AI

Useful things
you can actually buy.

Clear starting points for businesses that want less repetition, better information and tools they understand after I leave.

BUY THE OUTCOME

No enormous “digital transformation.”
Start with one job worth improving.

Each one-off product is scoped before work begins. You know what it will do, what it will cost and whether any separate software subscription is required.

THE CATALOGUE

From plug-and-play
to properly dangerous.

01 / BASIC INSTALL$99

Your first useful win.

A focused tool configured around one clear task, such as enquiry drafting, recurring reports, document summaries, follow-up preparation or a reusable business assistant.

Additional basic installs: $150 each
02 / CUSTOM SETUP$200–$800

Built around the way you work.

A more distinctive assistant or system designed for your information, preferences, process and desired level of firepower.

Quoted before implementation
03 / WEBSITE$300–$500

A sharp digital front door.

A premium website or landing page planned around a clear offer, clean presentation and a customer journey that does not waste attention.

Scope determines final price
04 / AUTOMATIONFrom $250

Make the next step happen.

Connect a repeated workflow so information is captured, structured and moved forward with visible human checkpoints where they matter.

Software costs disclosed separately
05 / TRAININGFrom $250

Stop guessing at the machine.

One-on-one or staff training focused on the tools, decisions and techniques that apply to your actual work.

Built for practical confidence
06 / MEMBERSHIPFrom $59/mo

Keep a human beside the machine.

Ongoing sessions, SOS support, check-ins, strategy and upgrades—scaled from a light safety net to serious technical firepower.

Compare memberships →

ONE-OFF MEANS ONE-OFF

No forced monthly extortion
just to keep my invoice alive.

Once a one-off build is paid for, the setup is yours. If the product relies on third-party software with its own fee, that cost is identified before you approve the work. A Sorrin membership is available only if you want ongoing access and support.

NOT SURE WHERE TO BEGIN?

Bring me the annoying job.
I’ll show you the smallest useful move.